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  1. Online Sports Marketing Guy Turns One

    Posted by Ryan Sleeper
    / August 29, 2011
    I just wanted to take a moment to reflect on the first full year of the Online Sports Marketing Guy Blog and thank my family, friends, and colleagues for helping this project gain some steam very quickly. It is hard to believe it has already been a year! I have certainly learned a thing or two since the day Online Sports Marketing Guy was born and experienced some exciting successes that I am thrilled to share....
    Read full story.
  2. A Tweet Time Analysis of the Philadelphia Phillies

    Posted by Ryan Sleeper
    / May 20, 2011
    Last month, we suggested the best times for professional sports teams to tweet based on consumer usage data and media research. Today, we are sharing a tweet time analysis of the Philadelphia Phillies for online sports marketers to use as a benchmark, and to see how closely the Phillies are sticking to the optimal tweet times through the first six weeks of the season. We chose to use the Philadelphia Phillies as our benchmark because our recent Twitter Followers and Facebook Fans research revealed that the Phillies are leading MLB in Twitter followers.
    Read full story.
  3. Qatar World Cup 2022

    Posted by OSM Guy
    / December 10, 2010
    Last week’s World Cup selections generated a great deal of baseless commentary from the soccer-snubbed all over the world, and I was hoping to find a way to educate Americans including myself on the country that was chosen ahead of us in the final vote. Fortunately for us, a dear friend and classmate from the DeVos Sport Business Management program, Nathan Semones, was able to accommodate. Nathan’s parents have been living in Doha, Qatar for the past three and a half years. His sports cred includes stops at Madison Square Garden and Conference USA, as well as consulting projects for Wasserman Media Group and the Pittsburgh Pirates. Without further ado, I am very excited to introduce the work of the very first guest blogger on OSM Guy….
    Read full story.

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